Cooking All Over The Shop - METRO
'It rivals M&S, Sainsbury's Taste The Difference et al and is definitely cheaper than eating out a la Michelin'
'Thanks mainly to Laborde's restaurant contacts, the ingredients we're using are of a quality and diversity rarely found in a supermarket'
Chloe Scott - Metro
BIG FOOD MAP - CHANNEL 4
'The Kitchen is an absolutely brilliant idea. (It is) is all the fun of preparing food yourself, the joy of good company and the chance to learn how to cook something new, plus there's no washing up. What's not to like?'
Andrew Webb - Channel 4 / Big Food Map
KNIVES OUT - TIME OUT
'The best thing since sliced bread.....They are big on provenance and fresh ingredient....Once home, the meals will get from over to plate in minutes, with not an e-number in sight'
Emily Kerrigan Time Out
A Night Out in London - Evening Standard
"....with the click of a reply button on an email the process was underway. It was just a matter of arranging a date for our Kitchen experience...
...,,Maria and I both went with the option of a week's worth of evening meals for two. M&S would have to cope with one less customer for a few days...
......It's so much more satisfying to know exactly what you are getting for dinner. In this case it was high-quality, healthy food....
.....The organic salmon and smoked haddock fishcakes were a particular favourite. The roasted fillet of cod was also delicious......
....I'll certainly think twice before taking my trolley down the ready meal aisle".
Amira Hashish, Evening Standard 01.10.08
Michelin star nosh....at home - The Grocer
".....how do you create a luxury meal kit that's easy for consumers to prepare, represents a genuine step up from a ready meal as is as fresh and tasty and anything in a restaurant......"
The Grocer - 6th September 2008
A DIY Culinary Experience For Hard Times - The Chiswick
"A culinary experence that has taken America by storm...."
"...unlike conventional ready meals there is no need to worry about hidden nasties inside, all the produce is fresh and of the best quality..."
"..it's a do-it-yourself take-away..."
The Chiswick - August 2008
Meal Ticket - Daily Candy
The Kitchen Cookery School Opens
"Swap rubbery meat and bland soup for free-range Thai chicken curry, fresh king prawn skewers or organic smoked fishcakes with homemade ketchup"
Daily Candy - 27th August 2008
The Kitchen's Open - Country and Town House Magazine
"....we've discovered the best thing since sliced bread, a new concept in food and cooking...."
"...my tuna streak was so fresh it nearly walked out the door"
Country and Townhouse Magazine - August 2008
Queen of The Kitchen - Urban Junkies
".. .allows you to cook top notch food, without all the hassle. When you arrive, all the organic, locally-sourced ingredients are already laid out..."
"...this is essentially the solution for those of us who want to eat well, but don't have the time.
And the best thing: when people ask, you can say you made the gourmet offering yourself. Because, hey, truth is: you did"
Urban Junkies - 18th August 2008
Foodie At Large: Ready When You Are - The Times
Tony Turnbull finds out how time-poor cooks can borrow someone else's kitchen
"...each and everyone tasty, healthy and nutritious, and from fridge to plate within ten minutes. Job done..."
"...all the meals I tried were all as good as though I made them myself (and considerably better in the case of the Thai green curry)..."
The Times Magazine - 26th July 2008
Dining In - The Mail on Sunday
"... restaurant quality meals to cook at home..."
Helen Loveless - The Enterprize Zone Business Section 20th July 2008
Easy Way To Eat Gourmet - The Daily Telegraph
Tamsin Kelly finds out how to prepare a week's menu with no shopping, chopping or mopping.
"back home my meals are a success I thought the prawns would be too adventurous for my children but they enthralled. The Thai curry is mild enough for one chilli-phobic son and the leeks in the fishcakes don't even get a "eugh, green bits" mention. Best of all I'm no longer a cross cook"
Telegraph Weekend - 19th July 2008
What's New: London - Square Meal
The Kitchen's Open in Parsons Green
"...bespoke private bookings are available for up to 16, with a Champagne reception and team cooking, followed by a food and wine matching experience...."
Sqaure Meal - 21st July 2008
Something New And Exciting Is Cooking - Steam
...."it’s absolutely brilliant - spent an hour smiling & laughing - two things that never happen when I’m usually in a kitchen - I came away with 4 fantastic meals for myself & my husband - something else that rarely happens when I’m left in a kitchen.
The chefs are so encouraging & helpful, the store is fresh & funky - all in all a wonderful way to spend an hour or so.
Highly recommended to those of you that normally find cooking fresh food a real chore".
